Brighton: Power of Pink
Our 2020 edition of the “Power of Pink” bracelet was designed to be a beacon of hope & inspiration for those touched by breast cancer. The bracelet bears the words, “Love, Heal, Hope, and Strength”.
With your help, Brighton has raised more than $7 million for local breast cancer charities nationwide since it first began its Power of Pink efforts in 2003.
This year marks the 18th year in our journey to find a cure, bring hope to our
communities and make a difference. Many of you have purchased our limited
edition Power of Pink bracelets every year, wearing them every October to
show your commitment to Brighton’s legacy of love.